COMPARING NON-USERS, MODERATE USERS AND HIGH USERS OF SELF-SERVICE TECHNOLOGIES IN AN EMERGING ECONOMY
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Date
2016
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Publisher
Springer int Publishing Ag
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Abstract
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Citation
1
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Q4
Source
World Marketing Congress / Cultural Perspectives in Marketing Conference -- AUG 28-SEP 01, 2012 -- Ruston, LA
Volume
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Start Page
138
End Page
142