The Effects of Strategic Planning on Sales
| dc.contributor.author | Yilmaz, Cahit | |
| dc.contributor.author | Xing, Minghua | |
| dc.contributor.author | Tasdemir, Gulsah | |
| dc.date.accessioned | 2024-10-15T20:18:10Z | |
| dc.date.available | 2024-10-15T20:18:10Z | |
| dc.date.issued | 2013 | |
| dc.department | Okan University | en_US |
| dc.department-temp | [Yilmaz, Cahit; Xing, Minghua; Tasdemir, Gulsah] Okan Univ, Fac Humanities & Social Sci, TR-34959 Istanbul, Turkey | en_US |
| dc.description.abstract | The strategic planning is important for strategic management of companies. The purpose of this research is to study the relationship between strategic planning and sales performance of companies. For this purpose, we will study a sample case which belongs to a Global company named GREE and her operations in the Turkish air conditioner industry The findings of this study through analyses of GREE's domestic market sales activities, will contribute to our understanding of the nature and practices of strategic planning. The study will also provide the means for determining a possible relationship between the company's sales efforts and financial & sales performances. | en_US |
| dc.description.woscitationindex | Conference Proceedings Citation Index - Science | |
| dc.identifier.citationcount | 0 | |
| dc.identifier.endpage | 146 | en_US |
| dc.identifier.isbn | 9781605951386 | |
| dc.identifier.startpage | 137 | en_US |
| dc.identifier.uri | https://hdl.handle.net/20.500.14517/6344 | |
| dc.identifier.wos | WOS:000337464300026 | |
| dc.language.iso | en | |
| dc.publisher | destech Publications, inc | en_US |
| dc.relation.ispartof | International Conference on Advanced Education Technology and Management Science (AETMS) -- DEC 01-02, 2013 -- Hong Kong, PEOPLES R CHINA | en_US |
| dc.relation.publicationcategory | Konferans Öğesi - Uluslararası - Kurum Öğretim Elemanı | en_US |
| dc.rights | info:eu-repo/semantics/closedAccess | en_US |
| dc.subject | Strategic planning | en_US |
| dc.subject | sales performance | en_US |
| dc.subject | GREE | en_US |
| dc.title | The Effects of Strategic Planning on Sales | en_US |
| dc.type | Conference Object | en_US |
| dc.wos.citedbyCount | 0 |